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Monday, March 23
by
mootral
on Mon 23 Mar 2009 05:14 PM GMT
by
mootral
on Mon 23 Mar 2009 02:25 PM GMT
by
mootral
on Mon 23 Mar 2009 01:54 PM GMT
mootral - (www.mootral.com) by Michael Mathres, co-Founder, Mootral. We are launching a global campaign to STOP COWS FARTING! because we were shortlisted by the Financial Times and need as many people to vote in order to win a $75,000 that will enable us to finish our dosage tests.
A few key facts why it is important for you to vote for us, in order to reduce carbon emissions and solve climate change: - THERE ARE OVER A BILLION COWS ON EARTH - EACH COW PRODUCE 500 LITRES OF METHANE A DAY (ONE LITRE OF METHANE IS 27 TIMES MORE POWERFUL THAN CARBON!) - COWS ARE RESPONSIBLE FOR 20% OF ALL GREENHOUSE GAS EMISSIONS - THAT IS MORE THAN ALL THE TRANSPORTATION SECTOR (CARS, TRUCKS, PLANES, TRAINS, BOATS ETC...) - COWS PRODUCE MORE EMISSIONS THAN BP AND SHELL COMBINED! So please vote for us now to STOP COWS FARTING! at http://www.ft.com/indepth/climatechallenge Friday, March 20
by
mootral
on Fri 20 Mar 2009 12:59 PM GMT
mootral - (www.mootral.com) We're very happy to report that Mootral has been shortlisted by the Financial Times as one of 5 solutions to solve climate change!
The Financial Times and Forum for the Future are hosting the competition to find the most innovative solution to the effects of climate change. The winner could be a new technology, system or service, novel organisation or business model. Sponsored by Hewlett-Packard, the $75,000 prize aims to turn the best idea into reality. The judges include, Sir Richard Branson, Sir Terry Leahy, Dr Rajendra K Pachauri and Jonathon Porritt. They have announced the short-list out of 300 ventures, and you can now vote to decide the winner! So please STOP COWS FARTING by voting for us at http://www.ft.com/indepth/climatechallenge Friday, February 27
by
mootral
on Fri 27 Feb 2009 01:36 PM GMT
Mootral - Studies show that the production of one litre of milk produces the equivalent of 900g of CO2. More than half of this is down to methane. The average cow emits between 80kg and 120kg of methane a year, equivalent to the annual carbon emissions from an average family car. ,a href="http://www.guardian.co.uk/environment/2009/feb/17/cadbury-dairy-milk-cows>via The Guardian>>
Tuesday, September 9
Monday, September 8
by
mootral
on Mon 08 Sep 2008 06:52 PM BST
"Americans consume an average of 200 pounds of meat every year" according to the USDA
by
mootral
on Mon 08 Sep 2008 06:44 PM BST
by
mootral
on Mon 08 Sep 2008 10:19 AM BST
by
mootral
on Mon 08 Sep 2008 10:08 AM BST
![]() mootral (www.mootral.com) - A damning interview with environmental scientist Robert Goodland, formerly of the World Bank, criticising its former employer ... more »
by
mootral
on Mon 08 Sep 2008 09:59 AM BST
![]() mootral (www.mootral.com) - Globally, livestock are the largest source of methane from human-related activities – and in the U.S., the ... more »
by
mootral
on Mon 08 Sep 2008 09:54 AM BST
mootral (www.mootral.com) - The livestock industry is a major emitter of ammonia (NH3), which is a
precursor of fine particulate ... more »
by
mootral
on Mon 08 Sep 2008 09:24 AM BST
mootral (www.mootral.com) - Methanobrievibacter ruminantium is a microbe in big trouble.
It has been fingered by scientists as responsible for producing
... more »
Sunday, September 7
by
mootral
on Sun 07 Sep 2008 12:25 PM BST
![]() mootral™ (www.mootral.com) - The Food Climate Research Network is a UK research council-funded initiative. It works to research & promote ways of achieving absolute reductions in greenhouse gas (GHG) emissions from the whole UK food chain. Click here to go to website >> http://www.fcrn.org.uk/ Friday, August 29
by
mootral
on Fri 29 Aug 2008 12:49 AM BST
by
mootral
on Fri 29 Aug 2008 12:42 AM BST
Mootral is a global company creating and developing solutions that reduce livestock emissions worldwide. As we are developing our website we will post news about mootral and the livestock industry on this blog.
![]() Wednesday, August 27
by
mootral
on Wed 27 Aug 2008 06:35 PM BST
![]() mootral (www.mootral.com) - Whether cattle are reared organically or with conventional farming methods, the end effect is bad ... more » Tuesday, August 26
Tuesday, August 19
by
mootral
on Tue 19 Aug 2008 11:30 AM BST
mootral™ (www.mootral.com) Converting livestock manure into a domestic renewable fuel source could generate enough electricity to ... more » Friday, August 15
by
mootral
on Fri 15 Aug 2008 06:45 PM BST
![]() mootral (www.mootral.com) - Ask most Americans about what causes global warming, and they’ll point to a coal plant smokestack or a car’s tailpipe. They’re right, of course, but perhaps two other images should be granted similarly iconic status: the front and rear ends of a cow. According to a little-known 2006 United Nations report entitled “Livestock’s Long Shadow,” livestock is a major player in climate change, accounting for 18 percent of all greenhouse gas emissions (measured in carbon dioxide equivalents). That’s more than the entire transportation system! Unfortunately, this incredibly important revelation has received only limited attention in the media. Click here for full article >> Tuesday, August 12
Tuesday, August 5
by
mootral
on Tue 05 Aug 2008 11:27 AM BST
Mootral™ (mootral.com) - Australia's government has decided not to include the agricultural sector in a future national emissions cap-and-trade scheme. As such "The Government does not consider that it is practical at this stage to include agriculture emissions in the trading scheme at commencement." This is despite the fact that agriculture emits 16% of Australia's total greenhouse gas emissions.
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