Mootral unlocks new, innovative and profitable approaches to reducing GHG emissions, including the creation of a new climate-friendly food standard for beef and dairy products and a “cow credit” currency. Mootral is a “win-win” for all, but especially for farmers.
The Mootral business model sets out to prove “there is good business in the business of doing good”.
The Mootral brand is owned and managed by Zaluvida, a globally operating life science group led from in Switzerland. Zaluvida endeavours to rapidly develop solutions for the biggest challenges in healthcare. By making use of unique bioactive compounds with pharma-grade efficacy, Zaluvida is a pioneer in therapies and technologies for obesity, antimicrobial resistance and for the reduction of greenhouse gas emissions.
Director of the Department of Physiology, University of Veterinary Medicine, Hannover