Mootral

CowCredits: Driving finance into sustainable agriculture

Mootral

Offset your emissions by incentivising local farmers to reduce methane emissions of their herds.

Mootral

Approved by Verra’s Verified Carbon Standard program, Mootral’s unique CowCredits drive finance into agricultural projects that have an immediate, measurable and permanent impact on mitigating climate change.

As the supplier of the feed supplement that reduces methane emissions, Mootral masters both ends of the process - from the practical implementation to the credit issuance. The programme enables participating organisations to support local farmers to reduce carbon emissions from animal rearing, while helping to address their own carbon footprint.

Mootral
Mootral

“Companies are increasingly looking for high-quality climate projects in Europe and are willing to pay a premium for them. Mootral offers the opportunity to support a European and very innovative climate project for a company’s climate action journey. It's great to see market demand being met with products that place an emphasis on local impact and transparency. At ClimatePartner, we are proud to have such a project in our portfolio.”

Leonie Nazemi,
Head of Sourcing and Portfolio Management, ClimatePartner

How CowCredits support farmers

By feeding Enterix, farmers can reduce methane emission from their herds, and have observed additional productivity and animal health gains when using our solution. Generated CowCredits provide a financial incentive to the farmers, offsetting the cost of the feed and rewarding their participation in climate change mitigation.

Mootral
Mootral

“To play a role in developing and demonstrating the ability to reduce emissions and develop an incentive mechanism so other farmers can reduce theirs is something we can be proud of.”

Ed Towers,
Brades Farm

Mootral

How can CowCredits help you meet your ESG goals?

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The key benefits
Mootral
Mootral
Local

Locally produced, CowCredits offer a unique opportunity to offset emissions where they occur.

Mootral
Tangible

Certified reduction of methane emission from enteric fermentation – the largest source of GHG in agriculture.

Mootral
Impactful

Measurable impact enables climate change mitigation today.

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Traceable

Fully traceable back to the farm deploying the technology.

Robust methodology

Based on Mootral’s proprietary methodology, CowCredits are independently verified and approved by Verra’s Verified Carbon Standard, one of the world’s best known standards for certifying carbon emissions reductions. Each credit is equal to a reduction of of one metric tonne of CO2.



Mootral operates the only voluntary project generating credits from agriculture in the UK, with the ability to replicate the approach across geographies.

Mootral
Methodology attributes
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Provide carbon finance 
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Support sustainable agriculture 
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Take scientific approaches 
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Meet stringent VCS requirements 
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Be broadly applicable to livestock ruminants 
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Flexible 
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Practicable